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50 Years of factor models: How investment landscape has evolved and what’s next

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Over the last five decades, markets have become more global, more complex, and more volatile. Investors’ needs have shifted from simply understanding portfolio risk to building resilient, adaptive strategies that balance risk and opportunity. In this discussion, Mark Carver, Global Head of Equity Solutions at MSCI explores how factor models have evolved alongside the industry — from offering transparency into risk and return to powering decisions in today’s dynamic environment, and explores what’s next, including the role of AI, sustainability, and private assets in shaping the future of portfolio construction.